Muse · Meta

Turn tens of thousands of customer reviews into a SWOT analysis

Live Bearded, a Phoenix men's grooming brand, used Muse to analyze 87,000 customer reviews from its website and build a strengths, weaknesses, opportunities and threats analysis. Its marketing lead says it took a few minutes.

What they did

The company's marketing team gave Muse the full set of reviews collected on its own website and asked for a SWOT analysis of the business based on what customers said.

How it went

The company says a similar analysis without AI would have taken months, and Muse did it in a few minutes.

Worth knowing

The account is a short quote in a business press feature, with no sample of the output and no detail on how the findings were checked or used.

Try it with Muse

Here is an export of customer reviews from <your store or platform>. Read all of them and build a SWOT analysis of our business. For each point, give how many reviews support it and quote two short examples. Finish with the three actions you would take first.

Swap the parts in angle brackets for your own details. This prompt is adapted from the case, not copied from the original.

What this label means: User story

Someone using it at work posted about it. Any numbers are theirs, so we write "the poster says".

Summarised from the original source; the link has the full story. The people and companies here are not Wize customers.

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Wize sets up the agents, connects your tools and runs them every month. A person approves anything that goes out.

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